Easy Free 15 minutes
How to Set Up Automated Appointment Reminders
Reduce no-shows by 50% with automatic text and email reminders.
What You'll Need
- An online booking system (Calendly, Jobber, or similar)
- Your customers' phone numbers or emails
- 5 minutes to write a reminder message
Steps
1
Check your current booking tool
Most booking tools have built-in reminders — you just need to turn them on.
- Calendly: Has free email reminders built-in
- Jobber/HouseCall Pro: Has text and email reminders
- Google Calendar: Can send email reminders (basic)
- If you don't have a booking tool, start with Calendly (free)
Tip: Text reminders get 98% open rates. Email is good, text is better.
2
Set up reminders in Calendly
Turn on the free reminder feature.
- Log into calendly.com
- Click on your event type
- Go to 'Communications' or 'Notifications'
- Turn on email reminders (24 hours and 1 hour before work great)
- Customize the message if you want
3
Set up text reminders (if your tool supports it)
Text reminders are the most effective.
- In Jobber/HouseCall Pro: Go to Settings → Notifications
- Enable 'Appointment Reminders'
- Choose when to send (24 hours + 2 hours before is ideal)
- Add your business name to the message so they know who it's from
Tip: Include: Date, time, address, and your phone number in case they need to reschedule.
4
Write a good reminder message
Keep it short and include all the essential info.
- Example: 'Reminder: [Your Business] appointment tomorrow at 9am. Address: [their address]. Questions? Call [your number]. See you then!'
- Include a way to confirm or reschedule
- Keep it under 160 characters if texting (to avoid splitting)
5
Alternative: Use Google Calendar reminders
A free backup option if you don't have a booking tool yet.
- When adding an event, click 'Add notification'
- Set email or SMS reminder (SMS requires setup)
- Add the customer as a guest so they get reminders too
- This is manual but works in a pinch
You're Done!
Your customers now get automatic reminders! No-shows will drop dramatically.
Pro Tips
- • Send two reminders: one 24 hours before and one 1-2 hours before
- • Ask customers to confirm — 'Reply YES to confirm' catches issues early
- • If someone no-shows, follow up with a reschedule offer instead of writing them off
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